Career Guidance: What Is It, And Why Is It Important?

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Career Guidance can be characterized as an overarching developmental project composed to support individuals in their academic and occupational choices.  

To put it simply, career guidance is the recommendations and advice offered to clients to attain the essential information, aptitudes, and experience required in the career options and short-list the preferences to make a decision. 

Often people have a habit of taking advice from friends and family, which may result in them making wrong decisions that may impact their career as it may lack both fact and knowledge needed. 

Objective and expert advice is a significant factor in building a successful professional life.  

career guidance

Are career guidance and career counseling the same? 

The fundamental distinction between career guidance and career counseling is while the former is about helping and guiding individuals in accomplishing their desired career objectives which encompass working as a mentor, formulating and setting action plan, etc. the latter is the method of supporting clients in learning and understanding themselves through personality and career assessment tests. 

In career counseling, the counselor helps individuals discover their strengths, weaknesses, skills, and potentials through psychometric tests and other resources. Based on the results, they are counseled towards the right career choice. 

Career guidance can be sought at any time of an individual’s life to define their future career objectives, while counseling is mainly conducted after 10th, 12th, or graduation. 

Advantages of Career Guidance

– Counsellors are up-to-date with new opportunities. 

Career counselors are well aware of all the career choices and the present demand of each one. Since they work with various clients, they are also up-to-date with fresh opportunities. So, based on information, experience, and expertise– they help clients steer them in the right direction. 

A recent study demonstrated that less than 7 percent of young students in India are aware of more than 7 career options. In contrast, 93 per cent of students are familiar with only limited career choices.

Hence, career guidance can encourage youth to take uncommon professions and help them formulate the right career plan. Moreover, choosing a career is unnerving for each individual as they may fear the obstacles and drawbacks that may accompany their desired professional choice. 

But career guides are well-equipped with the current demand for jobs in the market. 

– Counsellors help you in search of a job. 

Career guidance also provides support when you are seeking your first job or following others. Career counselors are aware of the current hiring system, and they can help you with interview questions and the negotiation process in case of a job offer. Further, they know the best tools to use for job searching. They will also help you in composing an effective resume and cover letter. 

And in this technological era, networking is a significant factor in your professional life. Career guidance can also teach you how to network.

– Career guidance helps in switching career paths.

Studies show that only a tiny percentage of people are satisfied with their career choices. They make errors and take missteps that may result in them landing in a dissatisfied vocation. 

Career guidance will help you in switching your career path and selecting the right one this time. The counselors will guide you to take your strength, weaknesses, talents, and other vital personality aspects into consideration while choosing the occupation. 

As career counselors are experts in career planning, they will help you formulate a career action plan that gives lucrative and constructive outcomes.



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